I. Introduction
If you are a marketer, social media manager, or simply an avid Twitter user, you know how important it is to stay on top of the latest trends and conversations. One way to do this is to track keywords that are currently trending on Twitter. In this article, we’ll show you how to get notified of keywords trending on Twitter so that you can stay ahead of the curve.
II. Understanding Twitter Trends
Before we dive into the specifics of tracking Twitter trends, it’s important to understand what we mean by “trends” in the context of Twitter. Trends are essentially popular topics or keywords that are currently being discussed on Twitter. They are identified based on the volume of tweets containing a particular keyword or phrase, as well as the velocity at which those tweets are being posted.
Keeping up with Twitter trends can be a valuable tool for businesses and individuals alike. By tracking trends related to your industry or niche, you can stay on top of the latest news, insights, and conversations, and engage with your audience in real-time.
III. The Importance of Trending Keywords on Twitter
Twitter is one of the most popular social media platforms, with over 330 million active users worldwide. It’s a hub for breaking news, entertainment, and cultural trends, making it an excellent source of information for businesses and individuals alike. By monitoring trending keywords on Twitter, you can:
- Stay informed about contemporary events and topics
- Discover new content and ideas
- Identify popular hashtags and keywords for your own tweets
- Keep an eye on your competitors and industry trends
Knowing what’s trending on Twitter can help you craft engaging content, reach a wider audience, and build brand awareness. But how do you stay up-to-date with the latest trends?
IV. Using Twitter’s Built-in Trending Topics Feature (Twitter Trends)
The simplest way to track Twitter trends is to use Twitter’s own built-in Trending Topics feature. This feature can be found on the left-hand side of your Twitter feed, under the “What’s happening” section. Here’s how to use it:
- Log in to your Twitter account.
- Look for the Trending Topics section on the left-hand side of your feed.
- Click on “Show more” to see a longer list of trending topics.
- Click on any of the topics to see a feed of tweets related to that topic.
While Twitter’s built-in Trending Topics feature is useful for getting a quick snapshot of what’s trending at the moment, it does have its limitations. For example, the list of trending topics is often dominated by major news events or celebrity gossip, which may not be relevant to your business or interests.
V. Using Third-Party Tools to Track Twitter Trends
To get a more customized view of Twitter trends, you may want to consider using a third-party tool. There are a number of free and paid tools available that can help you track keywords, monitor mentions, and analyze Twitter data. Here are a few options that you might consider:
- Hootsuite Insights: This is a paid tool that allows you to track keywords, hashtags, and mentions on Twitter (as well as other social media platforms). You can set up custom streams to monitor specific topics, and receive email alerts when there is a significant increase in activity related to those topics.
- TweetDeck: This is a free tool owned by Twitter that allows you to set up custom columns to monitor specific keywords or hashtags. You can also create alerts that notify you when a particular keyword or hashtag is mentioned.
- Google Alerts: This is a free tool that allows you to monitor mentions of your brand or keywords across the web (including Twitter). You can set up custom alerts to receive email notifications when there is new activity related to your keywords.
VI. Creating Custom Alerts for Twitter Trends (Twitter Alerts)
Another option for tracking Twitter trends is to create custom alerts. This allows you to receive notifications when a specific keyword or phrase is mentioned on Twitter, regardless of whether it is trending or not. Here’s how to set up custom alerts:
- Go to https://twitter.com/search-advanced.
- Enter your keyword(s) in the “Words” field.
- Select the language, location, and other filters as desired.
- Click the “Create Alert” button.
You will then receive email notifications whenever there is new activity on Twitter related to your keyword(s).
VII. Social Listening Tools
Social listening tools like Brandwatch, Sprout Social, and Hootsuite Insights can help you monitor social media mentions and track sentiment around your brand, industry, or competitors. These tools can also help you identify trending keywords and hashtags on Twitter and other social media platforms. However, social listening tools are more complex and expensive than the previous options, and they require a certain level of expertise to use effectively.
VIII. How to Make the Most of Twitter Trend Alerts
Once you have set up your Twitter trend alerts, it’s important to use them effectively. Here are a few tips:
- Act quickly: Twitter trends move fast, so it’s important to act quickly if you want to participate in the conversation. Monitor your alerts regularly, and be prepared to jump in when a relevant opportunity arises.
- Be authentic: When participating in Twitter trends, it’s important to be authentic and genuine. Don’t force your brand or product into a conversation where it doesn’t belong, and avoid coming across as spammy or insincere.
- Use hashtags: Hashtags are a great way to participate in Twitter trends and increase the visibility of your tweets. Use relevant hashtags in your tweets to join the conversation and reach a wider audience.
- Engage with others: Don’t just post tweets and walk away. Engage with others who are participating in the conversation by retweeting, replying, and liking their tweets. This will help you build relationships and increase your visibility on Twitter.
IX. Conclusion
Tracking Twitter trends can be a valuable tool for businesses and individuals looking to stay on top of the latest news and conversations. Whether you use Twitter’s built-in Trending Topics feature, third-party tools, or custom alerts, staying up-to-date on trending keywords can help you engage with your audience in real-time and increase your visibility on Twitter.
X. FAQs
Q1. How often should I check my Twitter trend alerts?
It’s a good idea to check your Twitter trend alerts at least once a day, if not more often. Twitter trends move fast, so it’s important to stay on top of them if you want to participate in the conversation.
Q2. Can I use Twitter trend alerts to monitor my competitors?
Yes, you can use Twitter trend alerts to monitor your competitors and see what they are talking about on Twitter. This can give you valuable insights into their marketing strategies and help you stay ahead of the competition.
Q3. Are there any free tools for tracking Twitter trends?
Yes, there are a number of free tools available for tracking Twitter trends, including TweetDeck and Google Alerts.
Q4. Should I participate in every Twitter trend that is relevant to my business?
No, it’s not necessary to participate in every Twitter trend that is relevant to your business. Choose the trends that are most relevant to your brand or product, and participate in a genuine and authentic way.
Q5. Can I use Twitter trend alerts to monitor my brand reputation?
Yes, you can use Twitter trend alerts to monitor mentions of your brand on Twitter and stay on top of any potential reputation issues.
Read More:
How to find Trending Keywords on YouTube – Seabuck Digital
How to find Trending Keywords on Google – Seabuck Digital
How can I find out what Keywords are Trending on Social Media – Seabuck Digital